Mar 05 2013
Automakers have been leveraging video to create more interest in their brands and vehicles in the past few years. While some of these videos evolve into commercials and campaigns, many are online only videos, as automakers hope they’ll go viral. The benefit to this is simple: engage your brand loyalists, but branch out farther and …
Permanent link to this article: http://www.nogginsedge.com/marketing/2013/03/05/danny-ori-audi-rs4-paintball/
Feb 06 2013
Millions of Americans piled into living rooms to watch the Baltimore Ravens defeat the San Francisco 49er’s, but many also tagged along just to watch the commercials, costing advertisers a whopping $3.7 million for a 60-second chance to grab viewers’ attention. I already shared my thoughts on Audi and Mercedes fumbling their ads and have …
Permanent link to this article: http://www.nogginsedge.com/marketing/2013/02/06/danny-ori-super-bowl-47-commercials/
